Engage every buyer.
Take every order.
Guide every rep.
B2Bee helps wholesale distributors grow sales with AI agents that engage customers, take orders, and guide sales teams on what to do next. On the accounts, routes and ERP you already have.
Three jobs.
One platform.
Most distributors run sales on phone calls, spreadsheets and memory. B2Bee puts AI agents on the three jobs that decide revenue. They do not just answer. They act.
Built on your ERP.
Run by AI agents.
A data layer the agents trust, an agent layer that acts, and apps where your people work with the agents. Your ERP stays the system of record. Start with one route, add the rest when you are ready.
NORA conversation → Shared basket (via Hive365) → Sellion experience → Your ERP
Not a chatbot. Not a dashboard.
Agents that act.
You set the autonomy: Suggest, Draft or Act.
From first coffee to last delivery.
Every order NORA closes on a rep's account counts for that rep.
One platform.
Five ways in.
Measured on existing accounts.
Not on new ones.
Based on pilot deployments measured over 90 days. Results vary by customer, data quality and adoption.
Same buyers. Same reps. Same ERP.
Start with one route.
Grow from there.
What an agentic AI platform for distributors actually does
A wholesale distributor grows in three ways: it gets existing buyers to order more and more often, it takes those orders faster and without errors, and it points its sales team at the accounts that matter this week. In most distributors, all three still run on phone calls, spreadsheets and the memory of individual reps.
An agentic AI platform puts AI agents on each of those jobs. Unlike a chatbot, an agent does not wait for a question, and unlike a dashboard, it does not stop at a report: it acts within rules the distributor sets. AI agents engage customers before they call: a personal reorder suggestion before the route, a promo that fits their basket, a reminder before the cut-off. They take orders in whatever form they arrive, by text, voice, photo or PDF, on WhatsApp, Viber, SMS, email or a portal, and write them to the ERP without manual entry. And they guide the sales team: a daily brief for every rep, signals on accounts that went quiet or are ordering less, and a view for managers of what was acted on and what was missed.
B2Bee does this on top of the systems a distributor already has. Hive365 connects to the ERP and keeps one layer of truth for catalog, prices, customers, orders, stock and conversations. NORA's agents work with buyers and with reps. Sellion gives teams the portal, field sales, merchandising and delivery apps. Distributors start with one route and go live in days, with no migration.
Frequently asked questions
None of them. B2Bee works on top of your ERP and adds the agentic layer: AI agents that engage buyers, take orders and guide reps. It includes field sales and portal apps if you need them, and works next to the tools you keep.
No. Most distributors start with NORA on one route, connected through Hive365. Sellion apps and ProcurAI are added when they make sense.
No. NORA takes the admin and the routine follow-ups so reps spend their time on visits, negotiations and new listings. Every order NORA closes on a rep's account counts for that rep.
50+ ERP systems, including SAP S/4HANA, SAP ECC, Microsoft Dynamics 365 Business Central, Microsoft Dynamics NAV, Oracle ERP Cloud, Pantheon and NetSuite, plus API and custom connections.
You do. Each action runs in one of three modes: Suggest, Draft or Act. Start with Suggest, turn up autonomy when the team is ready. Every message and order is logged.
Start with one route. With a supported ERP, technical setup takes 3-7 business days. Full deployment takes 1-2 weeks.
See the whole platform on one of your routes.
Start with one route. See buyers, reps and orders on your own data.